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Tahitian Noni International's experienced research team spent 3 years and millions of dollars on research and development to bring a superior noni product to the market. Based on their research and over 2,000 years of historical evidence, it became evident that the only way to bring the noni to the market would be in its pure, unadulterated form - the way the natives had used it for thousands of years.

Current Noni Research

  • Dr. Ralph Heinicke and Afa Palu are working on the extraction and structure of Proxeronine and Xeronine. ( Click here for to see his patent on-line)
  • Dr. Anne Hirazumi Kim is doing follow-up work on noni and it's effect on Lewis lung carcinoma cells.
  • Dr. Mian-Ying Wang is working on the first human clinical trial involving
    TAHITIAN NONI® Juice at the University of Illinois, Rockford. This research is being funded with a grant from Morinda, Inc.
  • Dr E. Furusawa at the University of Hawaii has researched the effect of TAHITIAN NONI® Juice.
  • Individuals have uncovered noni's ability to inhibit the COX-II enzyme while allowing the COX-I enzyme to continue to function.
  • Dr. C. Ho at Rutgers University is researching new novel compounds in noni.
  • Research is being done on the potent antioxidative properties of noni.
  • Researchers are investigating the toxicological, allergenicity, and genotoxicity of noni.

Recent Research of Interest

The Morinda, Inc. lab tested TAHITIAN NONI® Juice for antioxidant activity, using a standard test method. They also tested samples of grape seed extract,
pycnogenol, and vitamin C using the same method. Grape seed extract and
pycnogenol are popular antioxidant dietary supplements. Vitamin C is well known as an antioxidant also, especially in the scientific arena. The results concluded that TAHITIAN NONI® Juice exhibited better antioxidant activity than the others did.

Dr. Ralph Heinicke
Dr. Heinicke has patents for Xeronine. He has stated that noni fruit contains a
precursor for Xeronine, called Proxeronine. Proxeronine is converted to Xeronine in the body. Xeronine's physiological effect is in the modification of the structure of proteins. Thus Xeronine can have a wide range of effects. When a protein, such as an enzyme or cellular transporter, is not in the appropriate structure, it will not work properly. Xeronine will interact with the protein and cause its to fold into its proper conformation (shape). Thus the result is a properly functioning protein. Proteins form many parts of the cell. Whenever a problem arises in the cell due to a protein structural problem, Xeronine will be helpful.

The following web sites linked hereby are not endorsed nor operated by Tahitian Noni International®. The information and views expressed therein are solely those of the owner of those sites and do not constitute advertising of Tahitian Noni International® products.

Click on the INCC logo to get scientific research.
Click on the link on the right side of the picture in order to read
more scientific research.

            National Library of Medicine

Tahitian NONI Juice bottle

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TAHITIAN NONI® is a trademark of Tahitian Noni International, Inc.
 TAHITIAN NONI® Juice is marketed as TAHITIAN NONI® BRAND NONI Nectar in Canada
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